Monthly Archive: September 2017

Normal people don’t “spin” – unless they’ve been drinking.

The Virtual Tours you generally see on real estate sites are a static 360 degree distorted view of a room that simulates motion. Virtual Tours are all the rage these days in real estate. Photos are stitched together in a 360 degree circle, and you can virtual “tour” around the room with your mouse – a technology bordering on 10 years old!.

How 360 Video Sells Real Estate

Seeing is believing in real estate. Quality property photography is essential, but video is the superior selling tool. Real estate listings with a video tour received four times the number of inquiries than those without a video. Virtual video tours helped about 40% of potential homebuyers make a purchasing decision. The numbers demonstrate video marketing drives listing traffic and closes deals better than photography alone.